Cool Or Hot
The Energy Experiment
The Sound of Honda
Music Shoe


Tokyo based director Kosai’s sophisticated and witty sensibility is evident throughout his work. His outsized creativity and cinematic storytelling make him one of the foremost directors in Japan’s creative community and an exceptionally well-respected director throughout the world. Kosai is well known for marrying an unbiased, borderless worldview with verité-style images. He has created award-winning work for brands such as Nike and Adidas and continues to produce exceptional interactive content, art installations short films and TV commercials. Kosai’s interactive approach recently shone in ‘Sound of Honda’ which re-created the fastest lap from the Japan Grand Prix in history, which picked up an astonishing 15 Cannes Lions in 2014.